Unleashing the Power of Email Marketing  


The Most Cost Effective Fitness Marketing tool in the bag ! 


A special one day Seminar & Workshop programme for Fitness Club operators and Personal Trainers  

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Who Should Attend 

Our Mission 

  • Fitness Club Owners
  • Managers
  • Fitness Managers
  • Membership Sales Managers
  • Personal Trainers 

By the end of the day you will be able to do 2 new things 

  • Know exactly how to craft good content and to utilise email marketing to make a positive difference to your fitness business 
  • Put your content IMMEDIATELY into action in your Club or PT business using your new found mastery of the cutting edge email technology we have supplied you with. 

One thing’s for sure…. 


Despite Email being one of the oldest marketing mediums, the ability to use it effectively is still an issue for many operators and PTs Pound for pound, Email marketing remains by far the No 1 best Value marketing activity in the fitness locker ………

Providing you know what you’re doing (And most operators seem to be doing it wrong!) 

Here are the main Email Marketing Crimes we have witnessed  

  • Using outmoded email technology –( that’s like doing a complex job one handed !) 
  • Not enough frequency – Stopping too soon just when you’ve got them interested
  • Saying the wrong things to the wrong people at the wrong time–We will show you how to do it. Segmentation is key to success 
  • Not aiming the message at the right audience – did you know there are 5 stages of customer email affiliation? 
  • Failing to understand how email works as a sales tool – The art of seduction is not dead in the world of email marketing 
  • Not having an automated system of email marketing - This not only Saves you hours but generates £000s with the right technology 
  • Not linking their broadcasting to data capture systems .People don’t buy you first time! 

About The Day 

The day is divided into 2 distinct sessions and delegates can come to just one or both sessions

The morning session covers the broad concepts of email marketing and how to create effective copy 

The afternoon is a practical hands on workshop when delegates will learn how to utilise “MomentumConnect” email and txt platform.

(IMPORTANT NOTE :Bring a laptop and we will give you a log in to the technology )



Advanced Online Marketing and Lead Generation Expert

The Itinerary

Morning Session 10am – 12.30 pm  

The Essential Guide to Email marketing 

  • The Golden Triangle of Email Marketing 
  • A deep dive into The 5 Important Phases • How to craft great copy that converts 
  •  Creating an effective lead magnet 
  • The importance of testing in getting your emails read 
  • How to plan your email campaign schedule 
  •  The Importance of landing pages 
  • 16 point landing page checklist 



Afternoon Session - 1.30 pm – 4pm 


Making Email Marketing Come alive - Learning to Build your campaigns on the industries best and most cost effective technology* 


  • Creating Email lists 
  • Scheduling broadcasts 
  • Sending Txt campaigns 
  • Creating Different types of Campaigns – Newsletters, emails 
  • Linking email content to your social media 
  • Analysing results 
  • Designing Data capture systems 
  • Automating follow up Emailing campaigns 
  •  Utilising data capture & landing&pages 


Costs 

Early Bird Single Session

£99 



Early Bird Full Day Pass 

£149 

Single Session

£149



Full Day Pass 

£199 

2nd person Bonus Fee

Early Bird Single Session

£49


Early Bird Full Day 

£59

Single Session 

£59


Full Day Pass 

£99 

We will supply you with 2 months FREE rental of Momentum Connect –  

the fitness industries most easy to use and feature packed email broadcasting platform

Rental £50 per calendar month. 

 Email bundles cost £10/1000

Txt bundles cost £42/1000